My previous post was about ‘Creative Story-Telling and Keeping Your Website Updated’. I suggested that a good free website builder can help you achieve this objective of having a good business website. Lets now check what is the cost involved with online website builders.
Where does a business start from if it wants to explore this amazing digital arena? A startup has limited resources and limited know-how of technology. On top of everything they have limited time for profiling and promoting itself online. Hence, businesses sometimes substitute to a Facebook Business Page and/or a LinkedIn Company Page to get their business online. But soon they realize that social media pages do get you reach and engagement but doesn’t project your exclusive business identity with limited lead generation possibilities. After getting involved with networking online for some time you eventually comprehend that you need to seriously promote your business to the world and you require a full featured website of your own to achieve the same.
Then you set your eyes on online website builder applications like Wix, Weebly or Squarespace that provide website templates and tools that you can play around with to create websites with limited capabilities. Although, the services website builders like Wix and Weebly provide are free of cost, what doesn’t go well with various popular website builders like Wix and Weebly is the fact that their so-called ‘FREEMIUM’ model comes at a cost. Website builders have domain name limitation and do not get you the branding benefits (example: xyz.weebly.com). Also, as soon as you reach the threshold of provided numbers in their ‘FREE’ package, you are asked to move to ‘premium’ package for a fee. So practically, you are only free on these ‘FREE Website Builders’ for a limited access and until you promise to promote them by suffixing their brand-name in your official website address. Read more on the cost of online website builders.
Where does a business start from if it wants to explore this amazing digital arena? A startup has limited resources and limited know-how of technology. On top of everything they have limited time for profiling and promoting itself online. Hence, businesses sometimes substitute to a Facebook Business Page and/or a LinkedIn Company Page to get their business online. But soon they realize that social media pages do get you reach and engagement but doesn’t project your exclusive business identity with limited lead generation possibilities. After getting involved with networking online for some time you eventually comprehend that you need to seriously promote your business to the world and you require a full featured website of your own to achieve the same.
Then you set your eyes on online website builder applications like Wix, Weebly or Squarespace that provide website templates and tools that you can play around with to create websites with limited capabilities. Although, the services website builders like Wix and Weebly provide are free of cost, what doesn’t go well with various popular website builders like Wix and Weebly is the fact that their so-called ‘FREEMIUM’ model comes at a cost. Website builders have domain name limitation and do not get you the branding benefits (example: xyz.weebly.com). Also, as soon as you reach the threshold of provided numbers in their ‘FREE’ package, you are asked to move to ‘premium’ package for a fee. So practically, you are only free on these ‘FREE Website Builders’ for a limited access and until you promise to promote them by suffixing their brand-name in your official website address. Read more on the cost of online website builders.




