Tuesday, 13 October 2015

A Website with Conveniently Integrated Newsletter App to Engage Your Clients and Prospects


An email newsletter to your customers and prospects is a very convenient way to reach out to them. This enables you get connected and can stay in touch with your valuable immediate prospects and clients. This convenience is usually used even to make sales. Industry experts claim approximately 25% open/read rate for an e-newsletters in general.

Going ahead, your email newsletter helps you drive your email newsletter subscriptions and engagement. This ultimately adds to the number of your prospective fans and followers. E-Newsletters that are crafted neatly, intelligently, and eventually effectively, entice your readers to stick around and open for your business communication.  But for this, everything should be without unnecessary clutter and distractions along with content which is compelling enough for them to stick around. Use an e-Newsletter App that makes it as easy and fun for you as possible to keep your readers stick around and regularly click through to land on your strategically crafted business website. The app should so integrate with your website as to make it fun to engage your fans and followers on social media. This will compel them to share your content distributed with the help of an email newsletter. This encourages your opt-in list to do things like attending your events, or buying your products. They will thank you if you simplify this whole communication process with the help of a good website which has engaging content, and which integrates seamlessly with an easily manageable email newsletter app.

Using an effective Newsletter App and sending relevant communication via email newsletters to your customers and registered prospects can be a game changer for your business. If managed properly, newsletters help you engage your crowd to ultimately encourage a constantly flowing stream of leads for your business.

For the delight of professionals and business owners, Eventfulindia.com has integrated MailChimp’s online marketing tool to manage contacts, send emails and track results as a part of your own website that you create. It automatically updates the website newsletter subscribers to your mailing list for occasional updates that you do. The online website builder’s newsletter feature also allows you to monitor your website traffic that engages with your content through your newsletter, and includes numbers as well as demographics. It also has a custom data capture feature from registration forms and creates customized landing pages for the content that you send out through your newsletter.

If you still think that this is a waste of time then you must give the free website builder a shot. If you think that your business ideas or your products and services are intriguing enough to talk about, then the website newsletter feature provided by eventfulindia might prove to be really fruitful. Read more on eventfulindia.com blog.


Tuesday, 6 October 2015

Optimize Your Website Content for Social Sharing Benefits

My previous post was about the future of website development. The post also talked about using online website builders to create your own website. Let’s now check how to optimize your website content for Social Sharing benefits.



Every day, billions of social interactions are taking place across the World Wide Web. The social signals to provide you with an opportunity to engage your customers and prospects are out there — but are you prepared for those, participating or paying enough attention to those all important social signals? When your customers connect with you via your content, are you providing them the most relevant and timely information, or are they bouncing back after landing on your website because of lack of engaging website?

The most valuable feedback that can help you understand your customers’ needs is gained from what they are sharing on the web. This feedback helps you in strategic business decisions. When your website content is shared by people, it validates that you are providing useful and engaging content. And with the help of some useful social-sharing and insight tools you can get the crucial business intelligence in the form of a 360-degree view of the sharing behavior of your crowd. This helps you do the required tweaking and further optimize your website content for improved user acquisition and retention.


Interestingly, eventfulindia.com is giving professionals and businesses the ability to create a white-labeled website with all the social media capabilities amalgamated with the best of SEO benefits. It’s like having a LinkedIn and Facebook page, without the fallouts of not letting your content originate from your website for all those social media SEO benefits. What do you think excites and engages your audience the most? Don’t you think that it’s the pictures and videos about your business and related fields? Does your eventfulindia website give you this option? Yes, and that too with unlimited storage and bandwidth that can hold as many pictures and videos that you would like to showcase to the world. Read more on eventfulindia blog...

Sunday, 4 October 2015

Are Templates the Future of Website Development?

The title of our last post was, ‘Can website builders really be free?’ The blog suggested that there is nothing like a free website builder. Everything has a price but a good online website builder can help you achieve the objective of having a good business website. Let’s now check if the template based websites can really be free.

Website templates are considered a great convenience in web development, especially when you have budget constraint at the initial stage of your business. A web template that you choose to create your own website is the look and the feel of your online presence, i.e. your website. Customizing your selected template to suite your business requirements and making it your own will make your website stand out from the crowd.
Using templates to get online is getting popular with every passing day because:
-       Very low budgets for having a good online presence when you need to get up and running as soon as possible.
-       Template based websites have shorter development time.
-       Platform specific benefits like economy of scale. With more users the domain gets popular to shift the benefit to the users.

If you are a startup and constantly browsing through templates for your first website why don’t you check out eventfulindia’s FREE Website Builder? There are talks in the market that eventfulindia’s online Website Builder is offering progressive features and enticing look-n-feel for all kinds of businesses, big or small. Will it be able to match or outweigh the likes of templates provided by Wix, Weebly, Jimdo, Bigrock, GoDaddy or Net4India? Do subscribe to eventfulindia’s newsletter to be updated with anything new in the similar direction. Read more on eventfulindia blog...

Wednesday, 30 September 2015

Can website builders really be free?

My previous post was about ‘Creative Story-Telling and Keeping Your Website Updated’. I suggested that a good free website builder can help you achieve this objective of having a good business website. Lets now check what is the cost involved with online website builders.

Where does a business start from if it wants to explore this amazing digital arena? A startup has limited resources and limited know-how of technology. On top of everything they have limited time for profiling and promoting itself online. Hence, businesses sometimes substitute to a Facebook Business Page and/or a LinkedIn Company Page to get their business online. But soon they realize that social media pages do get you reach and engagement but doesn’t project your exclusive business identity with limited lead generation possibilities. After getting involved with networking online for some time you eventually comprehend that you need to seriously promote your business to the world and you require a full featured website of your own to achieve the same.


Then you set your eyes on online website builder applications like Wix, Weebly or Squarespace that provide website templates and tools that you can play around with to create websites with limited capabilities. Although, the services website builders like Wix and Weebly provide are free of cost, what doesn’t go well with various popular website builders like Wix and Weebly is the fact that their so-called ‘FREEMIUM’ model comes at a cost. Website builders have domain name limitation and do not get you the branding benefits (example: xyz.weebly.com). Also, as soon as you reach the threshold of provided numbers in their ‘FREE’ package, you are asked to move to ‘premium’ package for a fee. So practically, you are only free on these ‘FREE Website Builders’ for a limited access and until you promise to promote them by suffixing their brand-name in your official website address. Read more on the cost of online website builders.

Tuesday, 29 September 2015

Creative Story-Telling and Keeping Your Website Updated

In the previous post we discussed about ‘Websites to Distinguish Startups in Digital Jungle’. Let’s now check how tweaks of creative Story-telling can help you engage your audience.



Today, for just about each and everything, people are tapping the world wide web, whether be a purchase, review or any kind of media, people use different search engines prolifically. In today’s time, it has become imperative that your business, big or small, has an online presence. If you don’t have a website you are a step behind. Be it a small business or a large business, your website is the first impression that you have on your clients and visitors. Like a home in which you need to have furnishings, likewise great content on a website that would make people stay and be engaged.

However, it is not only about the website content, it is also about the aesthetics, the look and feel of your website, the user friendly features and about being updated with the most contemporary designs and themes. It is very important to engage the audiences to have an aesthetically good website with engaging content. Read more on ‘Tweaks of Creative Story’…

Monday, 28 September 2015

Web Technology to Accelerate StartUps in Digital Jungle

In our previous post we discussed, 'Why Host Blog on Your Website?'. It established the importance of blogging on your own domain. Lets now check the role of web technology to accelerate StartUps in digital jungle.

StartUps require numbers in terms of money, online following, business leads and impressions. With limited resources initially a StartUp cannot afford a 45-degree marketing campaign, leave alone a comprehensive 360-degree one. Being a StartUp is difficult and you need to be creative to think of avenues that will help you market yourself and get results without expenditure that requires breaking your bank. Today when people are digitally active and aware, your first impression is your online presence, i.e. your business website.

Your website can slingshot your StartUp by getting you the desired ‘numbers’ in terms of traffic and fan following, through your SEO ranking; engagement through your content marketing, portfolio and social media tools on your own website; business leads through various query forms and comments on your content. All you need is a good online website builder like eventfulindia which gives you the best of progressive professional website features with social media tools, integrated SEO, unlimited bandwidth for content (pictures, videos and blogs), beautiful themes to customise as well as real time website editing attributes. Check the full eventfulindia blog for more insights on web technology to accelerate startups today.


Sunday, 27 September 2015

Why Host Blog on Your Website?

In the earlier post titled 'Real-estate of Dot Com - Social Website is a Must', the importance of a social website was narrated. Lets now check the importance of hosting a blog on your own domain.

Blogging has become an integral part of marketing strategies and story-telling for professionals and businesses. It is also a way for consumers to get information and tips on anything and everything under the sky. Both business owners as well as individuals are blogging these days but are actually struggling with the issue of getting readers to their blog because of a lot of competition. Blogging is one of the best way of engaging your target audience. Blogging can help create demand, they help explain why your product or service is special and they help equip loyalists.


Eventfulindia’s online website builder not only lets you create a website, but also has an inbuilt blogging application. This blogging application is there for free at your disposal. The blogging application on Eventfulindia platform is socially scalable with inbuilt sharing features, so your visitors can not only like and comment, but also share it on Facebook, LinkedIn, Twitter and Google+. Eventfulindia also enables your blog to be broadcasted to the entire experiential industry for free as a part of its newsletter with the Auto-Broadcast feature as well as RSS syndications. RSS features on eventfulindia platform are automatically embedded in every blog page for easy reader support. So what are you waiting for? Sign-Up now and start Blogging to reach your audience in the most effective way possible. Please follow the link to read the full eventfulindia blog.